BLUF (Bottom Line Up Front)
We use the language "Terms of Use" when discussing the agreement that applies to visitors of a website in general. This is opposed to a "Terms of Service," which applies to the use of services provided on a website. Think of a brick-and-mortar store - a Website Terms of Service applies to everyone who enters the store, and the Website Terms of Service applies to people who purchase goods from the store. It really doesn't matter what you call the document. What matters is what it says. A Website Terms of Use of use is a really simple document that typically contains standard and straightforward provisions, whereas a Website Terms of Service can be a highly custom document that covers things like subscription services, payment terms, and cancellation policies.
Sample

Website Terms of use
What is it
A website terms of use sets the legal framework governing how users can access, navigate, and engage with a website's content and services. It defines acceptable behavior, outlines user responsibilities, and addresses prohibited activities such as misuse, fraud, or copyright violations. Additionally, it establishes the website owner’s rights, including intellectual property protections, disclaimers of liability, and limits on warranties. These terms also clarify jurisdiction, dispute resolution mechanisms, and potential consequences for non-compliance, ensuring a clear understanding between the website owner and its users while mitigating legal risks.
Why is it important
Website terms of use are important because they create a legal framework that protects both the owner and users by setting clear expectations for behavior, defining ownership of content, limiting liability, and providing guidelines for resolving disputes, helping to prevent misuse and mitigate legal risks.
When is it needed
Website terms of use are needed whenever a site offers content, services, or user interactions—such as e-commerce, user accounts, or forums—to establish rules for access, protect intellectual property, limit liability, and manage potential legal disputes. They are especially important for any site collecting user data, facilitating transactions, or enabling user-generated content.
Key Provisions
Key provisions of a website terms of use typically include:
Acceptance of Terms: Users agree to comply with the terms by accessing the site.
User Conduct: Rules governing acceptable and prohibited behavior, such as spamming or misuse.
Intellectual Property: Clarifies ownership of content, copyrights, and trademarks.
Disclaimers and Limitation of Liability: Limits the site owner’s liability for errors, downtime, or damages.
Third-Party Links and Content: Disclaims responsibility for external content linked from the site.
Account Responsibilities: Outlines user obligations for creating and maintaining accounts, if applicable.
Termination of Use: Conditions under which access to the site may be suspended or terminated.
Privacy Policy Reference: Links to or references the privacy policy regarding data collection and usage.
Governing Law and Dispute Resolution: Specifies the jurisdiction and methods for resolving legal disputes.
Modifications to Terms: Allows the site owner to update terms and notifies users of changes.